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“I’m doing everything I’m supposed to. I don’t understand why my online ads aren’t working anymore,” a client—let’s call her Mary—said to...

Social media has become an integral part of our lives. We use it to keep up with friends and family as well as stay current on news...

If I say the name Nike, you have a few images that come immediately to mind. Perhaps you see the iconic swipe. Do you see that swipe on...

Every serious SEO strategy discusses building high-value backlinks. While many digital marketers rely on strategies such as guest...

Do you need social media to boost your SEO if your market is your own local area? Many small businesses, from restaurants to stores and...

At some point in our entrepreneurial career, we all hear the dreaded A-word: audit. Despite the association that the word audit has in...